What Do I Do?
Experimental & survey science
My training is in experimental social psychology, and rigorous causal research is the foundation everything else stands on. I design controlled experiments that isolate why people decide as they do, and build surveys with the same discipline — psychometrically sound instruments, defensible sampling, nationally representative panels — carrying the analysis from regression to multilevel modeling to longitudinal measurement. Socrates argued that the unexamined life is not worth living; that same research equips people to articulate what they feel but can't yet say, so they can examine their own lives with real clarity — turning intuition into insight, and insight into self-understanding.
Uncovering values and meaning
Every person has a unique relationship with money; few have examined it — and fewer still have asked what their wealth is ultimately for. What people say they value and what their choices reveal are often two different things, and the gap between them is where the real work happens. Drawing on existential psychology, I work with people close that gap — surfacing what they actually value, not just what they'd say if asked — so that a life built on money can become a life built on purpose.
Applying psychology to financial advisory practice
Research only matters if it reaches the people doing the work. I translate behavioral science into tools advisors can actually use so that principles grounded in rigorous research become part of how a practice runs day to day. The goal is always the same: give advisors a sharper read on the people they serve, and a clearer way to act on it.